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On the Pre-Game (aka A Response to Neil Strauss’ The Game)

Note: This piece overlaps my three essays on my week with Isobel series (I–III), though it approaches that week from a different direction. Where those pieces follow the arc, this one lingers on the moment before it resolves—the pre-game, as I’ve come to understand it. It is also a direct response to the book The Game, by Neil Strauss. In what follows I don’t intend to rebut Strauss so much as correct what I see as a fundamental weakness in the subculture he dissects. The reader will judge whether I succeed.

Epigraph

“No one else could play that tune, you know it was up to me.”

— Bob Dylan, Up to Me

Part I: Ippei

I’m at Zaza, the club on Kiyamachi in Kyoto. It’s around 11 PM and just getting going. Zaza is a late night place. It doesn’t peak until well past midnight, and at this hour it’s still stretching, still finding its rhythm.

I’m there by myself, drinking a White Russian.

A Japanese guy comes up to me. He’s about fifty-five. No preamble, no easing into it. He introduces himself—let’s call him Ippei—and within seconds it’s on.

“See those two ladies over by the window,” he says. “Wanna help me pick them up?”

I’m intrigued. Not because I’m especially interested in the outcome, but because I’m a curious guy and I want to see what he’s doing.

“Ok,” I say. “What’s the play?”

He doesn’t hesitate.

“You’re my old friend from California. I haven’t seen you in twenty years. I just ran into you by chance here. Take it from there.”

That’s it. That’s the entire setup. Handed to me fully formed.

I ask him, just to check, “Is this going to work?”

He smiles, completely unbothered.

“Yeah,” he says. “I do this every night. Had a threesome last night.”

Well alright then.

We walk over. He starts talking immediately, in Japanese, smooth, fast, confident. “This is Matt, my best friend from California. Would you believe I just found him here?”

I met him five minutes ago.

It doesn’t matter.

In no time the two women are completely engaged. Smiling, leaning in, laughing. The story has landed. The reality has been accepted. They’re not being approached. They’ve been included.

And I’m there, but I’m not really there. I’m not trying to win anything. I’m not trying to escalate. I’m watching. Taking it in. The nightlife anthropologist, just observing the field.

After a while I step out to the balcony to smoke.

Twenty minutes pass.

When I come back down, he’s still there. Still going strong. Still inside the same story.

That’s when it clicks.

He didn’t need me.

He needed the role I filled.

He needed a premise.

Part II: Neil Strauss

Neil Strauss’ The game

That night at Zaza stuck with me, not because of what happened, but because of what it revealed.

There is a whole body of writing—call it a subculture, call it a system—that attempts to explain and formalize moments like that. The most famous version of it is The Game, by Neil Strauss, which I’ve read twice.

I want to be clear about something before I go any further.

I’m not anti–Neil Strauss. In fact, I respect him. He’s an elite investigator of subcultures, and I love subcultures. He embedded himself in a world, learned its language, mapped its hierarchies, and reported it out with real precision. That’s not easy to do. It’s a serious piece of work.

What follows is not a dismissal of Strauss.

It’s a response to what the game represents.

Because once you move from observing a system to adopting it, something changes.

At its core, the game assumes that attraction can be engineered. That with the right language, the right sequence, the right calibrated signals, you can break down a woman’s resistance and get to the desired outcome, which is of course bed.

It’s a kind of a linguistic technology and NLP at its worst. A system designed to move someone from one state to another.

And for me, that’s where I part ways.

For me The Game is a massive turnoff, because it flattens everything and kills any chance at romance.

It scripts what should be alive. It reduces seduction to a manual and turns something unpredictable into something repeatable. And in doing so, it drains it of the very thing that makes it worth pursuing in the first place.

There’s no space for real connection. No space for the unexpected. No space for the moment where something happens that neither person could have predicted. No space for the kind of encounter that might actually change your life.

And beyond that, it produces a life that I don’t want.

The guys in The Game end up living together in this kind of shared house—Mystery, Strauss, Courtney Love—surrounded by other guys, talking about women, thinking about women, analyzing women. It’s a sausage fest. And it’s not cool.

The Gamers think they’re players. I prefer to think of them as incel-adjacent. They’ve optimized the system, but they’ve lost the thing itself. They’ve mastered the game and stepped outside of life.

Part III: On Action

I’ve had a handful of sexual partners that I’ve gone all the way with. The precise number is under an NDA. I’ve made out with more. But I haven’t been especially active, at least not in the way the game would define it.

What I have done is, flirt with, connect with, and have crushes on dozens of women.

And the truth is, I enjoy it.

I actively enjoy the pre-game.

I enjoy getting close. The moment before something becomes something else. The tension. The ambiguity. The recognition that something might be there, and neither of you has named it yet.

The thrill of newness and the possibility of a spark. If it burns, great. If it flickers, that’s also good. For most men, the pre-game is a means to an end. For me, it’s the end.

And that’s the difference.

This doesn’t mean I’m not interested in action. I am. Very much so. In fact, I’m something of an action junkie. But I’m a highly specific kind of action junkie. Like Wittgenstein, who was said to have manufactured his own oxygen, I manufacture my own action.

I don’t chase it blindly. I don’t optimize for it. I don’t try to force it into existence through systems or scripts. I generate it. Selectively. Intentionally. And in moments where it actually means something.

Part III: Luna

I’m at Umineko with a friend—call him Mr. Editor. It’s early, maybe six in the evening. We’re mid-bar, having a beer, when I notice a woman sitting off to the side.

She’s stunning. And I HAVE to go talk to her. Not because I expect anything to happen. Not because I’ve calculated the odds. But because the moment demands it.

I tell Mr. Editor what I’m about to do. He nods. “Go for it,” he says. “I’ll watch.” I walk over and ask her name. She smiles. “Call me Luna.”

We speak in Japanese. The conversation flows. I bring everything I have to the moment—attention, presence, curiosity—and it lands. There’s a spark. Not forced. Not engineered. Just there.

We talk for a while. Long enough for the room to shift slightly around us. Eventually I ask for her Instagram. She gives it to me. I walk back to the bar and sit down next to Mr. Editor. I’m on Cloud 9. The next day, in the late afternoon, carefully timed, I send her a message but she doesn’t reply.

Failure? Not for the pre-gamer. Because the pre-gamer already got what he came for. The moment. The spark. The approach. The brief, electric possibility that something might happen. That was the action. That was the point. For the Strauss guys, the night ends when the text goes unanswered. For me, the night ended at the bar.

Up to this point, the pre-game is contained. Safe, even. A space where things can happen or not happen without consequence.

But sometimes it doesn’t stay that way.

Isobel Revisited:

I have written about my week with Isobel extensively elsewhere, however part of that story is relevant to what we are discussing here. I met her at the Faculty of Astrological Studies, held at Exter College, Oxford, in late August 2018. We spent the week together and I fell in love. But I didn’t sleep with her. My choice. What follows is a light re-write from my essay “On My Week with Isobel: Part II”:

Wednesday.

I wake up early and we have breakfast together in the dining hall. By this point, people are noticing us. Comments here and there, snickers, sideways smiles.

Morning and lunch blur into one long conversation—the garden, the bench, a little grass, nothing hidden. We’re finishing each other’s thoughts. I’m in deeper than I’ve ever been.

We don’t attend much of anything.

In the afternoon break she goes to change. I go back to my room and put on The Mendoza Line with the full weight of obsession. She comes back after and tells me, without shame, that she had pleasured herself during the break. Just fucking states it.

This is a complication.

That night she changes again. A red dress. Short, but not careless. Stunning. We sit at dinner whispering, touching lightly, laughing against each other. Everyone knows by now.

After dinner there’s wine again, talking with the tutors, the long courtyard. I meet Darby Costello in person for the first time. She’s fully alive, drinking wine, holding the room effortlessly. I’m so happy she’s my astrologer. But I’m elsewhere.

We stay late. Clear the courtyard. Around two in the morning we part. Cheeks touched. No bedroom. No act. No close. Back in my room, lights low, Mendoza Line still in my ears, I lie on the narrow bed and I know exactly where I am standing.

I will keep going. I will see where this leads. But I will not sleep with her. I can’t.

It’s not that I don’t want to. I do. Totally and much more. But I can see it. The complications. For her, for me. The chain of events that would follow. I’m old enough to see it coming. And I know, standing there in the courtyard, with the last of the wine and a cigarette burning down, that it’s on me.

I have to be the one to say no. That’s the shape. That’s the decision.

=====

Up to this point, the pre-game has been something I could enter and exit at will. A space I could step into, generate action, feel the spark, and leave intact.

With Ippei, the action was scripted. With Strauss, it was systematized. With Luna, it was self-contained.

But there’s another version of the pre-game, and it’s the one that matters most. The one where the moment doesn’t stay light. The one where it deepens. Where the spark doesn’t just flicker—it starts to take shape. And at that point, something shifts. Because now it’s not just about whether something will happen. It’s about whether it should.

This is where the line from Dylan starts to carry real weight. No one else could play that tune. There’s no system here. No script. No borrowed language. No Ippei handing you a premise. There is only the moment as it actually exists, and your ability to see it clearly.

And then the second part. It was up to me. Not to escalate. Not to optimize. But to decide. The game ends when something happens. The pre-game ends when you decide it should.

Dedication

For pre-gamers everywhere. May you get a little action tonight baby.

Note: If you liked this piece, you may also like the following pieces that also take up the themes of romance and seduction.

On My Week with Isobel (aka London Girl) Part III: Aftermath
Simona
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On the Other City

Note: This piece grew out of a long fascination of mine with what might be called the “night economy” — the network of bartenders, servers, managers, taxi drivers, and late-shift workers who keep a city alive after most people have gone home. If the daytime city is governed by office hours and commuter rhythms, the nighttime city runs on a different clock entirely.

The two figures mentioned here, Haku and Haru, are part of that world in Kyoto. Haku runs the bar at ING and seems to operate on a schedule that would puzzle most daylight citizens, opening in the evening and closing well into the small hours while somehow producing food, music, and atmosphere in a space not much larger than a good-sized living room. Haru manages a shisha lounge in eastern Gion and moves easily between the daytime and nighttime rhythms of that neighborhood, which has its own distinct ecosystem of bars, touts, and late-night wanderers.

The small bar Ishimaru Shoten, tucked down an alley off Pontocho in the Kiyamachi district, serves in the essay as a kind of neutral ground — one of those places where the various inhabitants of the nocturnal city briefly cross paths once their shifts end.

The central idea is simple enough: most cities contain two cities. The first is the one that tourists and office workers see during the day. The second comes into view only after midnight, when the people who keep the lights on, the drinks pouring, and the plates spinning begin their own quieter rounds.

Epigraph:

Last night, I told a stranger all about you
They smiled patiently with disbelief
I always knew you would succeed no matter what you tried
And I know you did it all
In spite of me

Morphine, In Spite of Me

Most people believe a city goes to sleep around midnight. This is not true. Around that time a city simply changes populations.

The day city winds down: office workers, shopkeepers, commuters heading home, lights switching off floor by floor. But another population wakes up. The bartenders. The shisha managers. The taxi drivers. The people who work the strange hours when the streets are quieter but the human drama is often louder.

This is the other city.

If you spend enough nights wandering around it, you begin to recognize its citizens. They are the people who actually know how the place works after midnight.

One of them is Haku.

Haku runs the bar at ING. He opens around seven in the evening and closes somewhere between three and four in the morning. Prep starts around six. By the time the first customers wander in, the night has already begun for him.

He has long greying hair and rotates through a collection of Rolling Stones T-shirts, something like twenty-eight of them. I have never seen him wear anything else. He smokes constantly, drinks Sapporo if he is drinking at all, and otherwise survives on black coffee.

Somehow he produces a full menu in a kitchen that appears to consist primarily of a Bunsen burner and sheer stubbornness.

Haku’s bar has rules. No Japanese music is the main one. The other rule is that the bar itself is reserved for singles. Groups can sit elsewhere. The bar is for individuals who have come out into the night alone.

But Haku’s real gift is music. He reads the room the way a card player reads a table.

If the crowd is German he might throw on Rammstein. If Scandinavians wander in the speakers might suddenly fill with black metal. Australians get The Saints. If I’m there he might put on My Morning Jacket. The world rotates through the speakers depending on who happens to be occupying the stools that night.

Simply and totally the original man.

Another citizen of the other city is Haru.

Haru manages the shisha lounge in eastern Gion, a part of town where the nightlife becomes a little more ambiguous. The streets there are full of micro-touts, men and women both, gently trying to guide passersby into Thai or Japanese dancer clubs. Small space heaters glow outside doorways and mama-sans smile from behind them like patient spiders.

I never go into those places, though the invitations are often persuasive.

Haru opens the shisha lounge most days at noon sharp. If she is not there, someone named B. or a long-haired young guy handles things until she arrives. She tends the charcoal, mixes my Malibu Milk, and quietly extends the session when the official time runs out.

She knows my habits well enough by now that when I head up the stairs she doesn’t assume I am leaving. She knows I am just stepping outside to smoke.

For a long time she existed in my mind simply as the shisha girl, one of the many figures who keep the other city functioning. But then one night I ran into her somewhere unexpected.

The place was Ishimaru Shoten, a tiny late-night bar down an alley just west of Pontocho in the heart of Kiyamachi. Outside the entrance hang bright red, green, and blue lamps that glow like a small carnival in the dark.

I first discovered the place at four in the morning on a very long night. I was broke that evening, absolutely skint, and there was a very aggressive Japanese guy at the bar who clearly believed the entire establishment belonged to him.

The bar woman, who is about forty-five and still hot as blazes, was batting her eyes at me with what seemed like professional enthusiasm. Meanwhile I realized with growing clarity that I did not actually have the money to pay for the large bottle of beer I had just ordered.

But men are predictable creatures.

I understood immediately that if I played my cards right the territorial guy would buy the drink for me. So I joked with him, gave him a friendly punch on the shoulder, made it clear I recognized him as the reigning emperor of the room. He razzed me a little but saw that I was no threat to his throne.

Sure enough, he covered the beer.

I stumbled home to the Royal Park Hotel on Sanjo Street as the sky was turning pale, crashing into bed around five-thirty in the morning.

Weeks later I returned to Ishimaru and found Haru sitting there.

I teased her gently about sometimes opening the shisha lounge five or ten minutes late when she bikes over from home. I suggested she must be hungover. She laughed, not the polite laugh people sometimes use for customers but a bright, real laugh.

She said she was happy to see me.

And that was when I learned her name. Haru.

We talked for a while. I drank a White Russian and ate dashi maki while she sipped something that might have been shochu or nihon-shu. I felt a strange rush of adrenaline the whole time, those goosebumps that run up both arms when the night suddenly opens into possibility.

Not necessarily romantic possibility. Just the larger sense that anything could happen.

Anything can come.

After twenty or thirty minutes she said goodnight and promised we would meet there again sometime. We did run into each other once more about a week and a half later, though the evening remained just as light and brief as the first.

But something had shifted.

She was no longer simply the shisha worker in my mental map of the city. She was Haru, a fellow traveler in the other city.

And that is the thing about the people who live their lives after midnight. They know parts of the city the rest of us never really see. They watch the celebrations and the arguments, the flirtations and the quiet breakdowns. They see who walks home alone and who finds someone to share the long dark streets.

Every city has two maps.

The one everyone uses during the day.

And the other one that only appears after midnight.

Dedication:

For the men and women of the night. Who keep the drinks coming and the plates spinning. It’s a rocky world, and you rock it baby.

Note: If you enjoyed this essay, you may also enjoy the two essays below, which also feature Kyoto and Osaka nightlife in all it’s beautiful glory.

Tuesday Kyoto Bar Crawl
The Night of Fucking Adam